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FOUNDER & PUBLISHER Kowie Geldenhuys
EDITOR-IN-CHIEF Paulo Coutinho
Macau,

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Macau
Home›Macau›IFTM to start new postgraduate programs in 23/24

IFTM to start new postgraduate programs in 23/24

By -
Wednesday, April 5, 2023
131
0

The Macao Institute for Tourism Studies (IFTM) will launch two brand-new postgraduate programs: the Master of Science in Digital Marketing and Analytics, and its corresponding Postgraduate Diploma, in the 2023/2024 academic year. Using English as the teaching medium, the programs will focus on the core areas of marketing and high-end retail management in the context of digital transformation. According to a statement, the program aims “to provide technology-based marketing and data analysis education that is interdisciplinary and responsive to new developments in tourism, luxury and other related high-end service businesses.”

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