Boao Forum | Roger Coles reminds Macau to focus on customer service

The challenge Macau faces in developing itself into a global leisure center is linked to the international market, Roger Coles, Chair of the World Leisure Organization’s board of directors, told media at the Boao Forum for Asia (BFA), in Hainan yesterday.
According to Coles, China and Macau have a series of chain hotels that rank among the top internationally.
“Good customer service is one of the key areas into which Macau should put serious effort if the city wants to deal with international customers,” he said, as cited by TDM.
Coles revealed that he plans to visit Macau and the mainland next month. During his stay, he will discuss the positioning that China should set for some of its cities, from a tourism-wise perspective, with Chinese policy-­makers.
Last year, the Marine and Water Bureau (DSAMA) opened new facilities for yachts that travel between Zhongshan and Macau. Coles pointed out that tourist sectors created by leisure yachts are important.
“I think that yacht tourism in both Europe and America will be expanded to China, where large harbors are already under construction. Then we can expect western travelers to come to Asia by means of that kind of transportation,” said Coles, who predicted that there will be an acceleration in the development of the yacht tourism industry after 2020.  Staff reporter