Melco Resorts & Entertainment has generated over MOP3 million revenue for local small & medium enterprises (SMEs) in the first quarter of 2022 through its Heart of House (employee area) roadshow series, benefitting 54 local SMEs and NGOs.
The Heart of House roadshows allow local SMEs to promote their brands and businesses by selling directly to 16,000 colleagues working at Melco properties including City of Dreams, Studio City and Altira Macau.
In its most recent Women’s Day sale series hosted during the month of March, the roadshow helped generate more than MOP2 million in additional revenue for local SMEs, offering Personal & Skin Care products, Clothing & Accessories and Electronic products, according to a statement issued by the gaming operator.
Melco has planned a series of further roadshows for the remainder of the year to support SMEs with additional revenue generating opportunities.
