IFFAM promoted in Shanghai International Film Festival

Festival director Marco Müller

The Organizing Committee of the 1st International Film Festival & Awards – Macau (IFFAM) hosted a cocktail reception during the 19th Shanghai International Film Festival, aiming to promote the new event to film industry experts across the globe.
Inviting nearly 200 participants on behalf of film companies and media agencies in its cocktail reception, IFFAM organizers took the opportunity to “attract more international exhibitors and introduce world-class exchange opportunities” to the festival.
Founded in 1993, the Shanghai International Film Festival aims to foster the Chinese film industry’s development and exchanges among members of Chinese and overseas film industries.
IFFAM’s organizing committee started promoting the event earlier including participating at the 20th Hong Kong International Film & TV Market with members of the local film and television industry. IFFAM also marked its presence at the 69th Cannes Film Festival in May with a booth set up called “Marché du Film” and invited different international film festival coordinators and film distributors for meetings.
The 1st International Film Festival & Awards – Macau will run from December 8 to December 13 at the Cultural Centre and Science Center.
The Times reported previously that the event is expected to bring in some 500 participants from the global movie industry including 100 international film buyers and 250 more highly ranked guests including directors, celebrities, producers and distributers.
Festival director Marco Müller said that, owing to Macau’s economic, cultural, historical and geographic factors, IFFAM has the potential to turn the region into a major film-hub. Staff reporter