Tourism promotion campaign launched in HK

The Tourist Office rolled out a roadshow in Hong Kong over the weekend to promote upcoming events including Macau Grand Prix and  the “Parade through Macau, Latin City,” both to be held later this year.
The “Experience Macau Carnival” roadshow features three highlight exhibitions – “Step Out, Experience Macau’s Community”, “10th Anniversary of the Inscription of ‘The Historic Center of Macau’ on the World Heritage List” and “Macau Grand Prix.”
A Classic Formula 3 racing car along with a race car to be used by actress Chrissie Chau Sau Na in the upcoming MGP Celebrity Cup Race were on display. The roadshow promoting the “Step Out, Experience Macau’s Community” travel routes is to encourage the public to explore the city through interactive photo booths.
Chrissie Chau, Wilfred Lau Ho Lung and Alex Fong Lik Sun, who will be racing in this year’s Celebrity Cup Race this year, attended the stage on Saturday to share their experiences preparing for the Guia race.
Due to its geographical proximity, Hong Kong has been Macau’s second largest tourist source market. Hong Kongers accounted for more than 20 percent of the total visitors. MGTO has cooperated with six travel agencies in Hong Kong to offer special travel packages during the roadshow carnival, encouraging Hong Kong locals of to visit Macau.
As regional visitor arrivals of saw a 3.5 percent year-on-year decline in the first seven months, Macau has taken promotional measures to enhance tourist attractions by diversifying tourism products and promoting travel packages with discount.
The MSAR government said it will deepen regional cooperation with Guangdong province and Hong Kong to introduce new multi-destination tour routes, and work with the  local tourism industry to put forward strategies to accommodate market changes. MDT/Agencies