The Buzz

Apple is expected to unveil a sleek, pricey headset or, the device VR has been looking for?

Apple appears poised to unveil a long-rumored headset that will place its users between the virtual and real world, while also testing the technology trendsetter’s ability to popularize new-fangled devices after others failed to capture the public’s imagination.

After years of speculation, the stage is set for the widely anticipated announcement to be made today at Apple’s annual developers conference in a Cupertino, California, theater named after the company’s late co-founder Steve Jobs.

Apple is also likely to use the event to show off its latest Mac computer, preview the next operating system for the iPhone and discuss its strategy for artificial intelligence.

But the star of the show is expected to be a pair of goggles — perhaps called “Reality Pro,” according to media leaks — that could become another milestone in Apple’s lore of releasing game-changing technology.

But with a hefty price tag that could be in the $3,000 range, Apple’s new headset may also be greeted with a lukewarm reception from all but affluent technophiles.

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