SHIU 25: Le Labo’s ode to Beijing’s quiet soul


Le Labo’s City Exclusive Collection has long been a love letter to the cities that shape us — olfactory portraits of places that leave invisible imprints on the soul. This September, the collection welcomes a new voice: SHIU 25, a fragrance born from the stillness of Beijing’s historic spaces.
At its heart lies Shiu, the quieter expression of the Ho tree, known for its ability to offer balance and inner peace. The composition is intentionally compact — ethereal iris notes and olibanum float above warm, anchoring woods, evoking the enveloping calm of a traditional courtyard at dusk. It is an invitation to pause, to reflect, and to return to the timeless wisdom of the senses.
SHIU 25 finds its home at the Beijing He Yuan Fragrance Lab, a culturally protected site in Wang Fu Central. Here, Le Labo’s wabi-sabi aesthetic meets traditional Siheyuan architecture, transforming the historic Beizi Mansion into a sanctuary for sensorial discovery. It is a space built for quietude — a lineage the brand is privileged to nurture and continue.
For those unable to visit Beijing, the fragrance will travel globally each September — a fleeting moment to carry a piece of the city’s soul, wherever you are. IS
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