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Home›Business›Sands China hosts 12,800 MICE events, draws 15.7 million visits
Corporate bits

Sands China hosts 12,800 MICE events, draws 15.7 million visits

By -
June 26, 2026
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Sands China Ltd. has hosted nearly 12,800 meetings, incentives, conferences and exhibitions (MICE) events to date, attracting more than 15.7 million visits, as the company continues to expand its non-gaming business, as cited in a statement.

The company said its integrated resorts have played a key role in developing the city’s MICE sector since the opening of The Venetian Macao and Cotai Expo, providing large-scale venues for international conferences and exhibitions.

Sands China currently offers more than 1.6 million square feet of MICE space across its properties, supporting events spanning a range of industries and business segments.

The company said the development of MICE remains an important part of its long-term strategy, contributing to broader activity in tourism-related sectors, including hospitality, retail, and entertainment.

It added that it will continue to align its efforts with the SAR government’s “Tourism+” policy and maintain investment in non-gaming facilities to support the city’s ongoing economic diversification.

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