Galaxy Arena extends strategic partnership with iQIYI

Galaxy Arena, part of the Galaxy Macau Phase 3 resort on Cotai, has renewed its strategic partnership with mainland China’s online video and entertainment giant, iQIYI, for another three years.

The agreement was formalized during a signing ceremony attended by top executives from both parties, highlighting the success of their previous collaboration and the potential for deeper integration across entertainment formats.

The renewed partnership aims to expand cooperation across large-format shows, variety programming, and film- and drama-related content.

Signature events, including iQIYI’s “Scream Night” awards show, have drawn substantial audiences to the Cotai venue.

Innovative attractions, such as the “Love Between Fairy and Devil” VR experience, reflect the partners’ commitment to blending digital content with immersive physical experiences, targeting younger and tech-savvy audiences.

Galaxy said the renewal aligns with its broader vision to develop Cotai as a diversified entertainment hub, offering access to iQIYI’s rich content ecosystem while expanding live-event offerings. Over the next three years, Galaxy Arena will continue hosting curated programs, VR concepts, and award shows.