Macao Week in Wuhan helps consolidate and expand mainland market

The large-scale event held by the Macao Government Tourism Office (MGTO) in Wuhan (Hubei) has helped consolidate and expand Macau’s visitor base in the mainland market, a publication on the website of the Liaison Office of the Central People’s Government in the Macao SAR notes.

The event, Hubei-Wuhan Macao Week, was held between Sept. 4 to Sept. 7 and featured colorful exhibition areas, booths, interactive experiences, and stage performances.

The event, part of the MGTO’s common roadshows in the mainland and overseas markets, promoted Macau’s tourism products to Hubei, focusing on “Tourism +.”

At the opening ceremony, Chen Ping, vice governor of the Hubei provincial government, delivered a speech, stating that Hubei and Macau have a long history of exchanges and cooperation, with frequent personnel exchanges, close economic and trade ties, and in-depth cultural interactions.

He expressed his hope to further deepen practical cooperation with Macau in economic and trade investment, scientific and technological innovation, cultural tourism, education, and healthcare, and to jointly paint a new picture of “Hubei and Macau united in purpose, serving the greater good.”

At the same time, MGTO director Maria Helena de Senna Fernandes introduced the 46 booths and their purposes, showcasing Macau’s elements in tourism, trade, culture, creative industries, sports, and entertainment.

Local groups also participated in performance showcases, including lion dances, martial arts, and Portuguese folk dances.

The event reportedly included over RMB26 million in travel discounts for visiting Macau, covering special offers on airfare, hotel accommodations, and dining.